Some fashion ventures make so much sense, you’re surprised to learn that they didn’t already exist. The latest example? Christian Siriano, who is partnering with Kleinfeld (of “Say Yes to the Dress” fame) to launch a line of bridal gowns. Kleinfeld originally tapped the designer for a capsule range, but thanks to its success, Siriano will Read More →

New Delhi: The major online marketplaces in India Flipkart, Snapdeal, Amazon India keep coming up with discount festivals or daily deals promising you a profitable shopping experience. How safe are these deals? It is better to be safe while clicking the ‘buy’ button than be sorry. Here are the key things to keep in mind Read More →

Making perfect scents! For its new genderbending fragrance, Boy Chanel, the Parisian house’s perfumer Olivier Polge drew inspiration from Coco Chanel’s lover and benefactor, Arthur Capel, whose nickname was Boy. “My way of working on this fragrance was really not to try to make a unisex fragrance but really more to dive into men’s fragrance Read More →

American jeanswear brand Lee has become India’s most trusted casualwear brand for the second year in a row ahead of Levi’s. In a stark contrast to the 2 per cent difference between the two brands last year, this year Levi’s trails 16 per cent behind Lee, according to The Brand Trust Report – India Study Read More →