No woman ever wants to smell her signature fragrance on another woman. It’s the sensory equivalent of arriving at a party feeling like Jennifer Lawrence at the Oscars only to see somebody wearing the same dress as you. And they got there first. And they are Jennifer Lawrence. Ugh. It’s this quest for originality that’s led to Read More →

“No-perfume” perfume is back, but with a youthful twist. CreditEric Helgas for The New York Times When Virgil Abloh, the creative director of Off-White (and longtime collaborator with Kanye West), decided to introduce his first perfume, he had only one request: He wanted it to smell like nothing. Well, almost nothing. Mr. Abloh envisioned a fragrance Read More →

A glass perfume bottle. TOOKAPIC / PUBLIC DOMAIN THERE’S A LINE IN GEORGE du Maurier’s novel Peter Ibbetson that perfectly encapsulates the relationship between odor and memory. Near the beginning of the story, the titular protagonist describes his childhood in France and scrupulously details the aromas of Paris. “For scents, like musical sounds, are rare sublimaters of the essence Read More →

The Tihar Jail is set to enter the perfume market by launching its product ‘Wah-O’ , with eminent activist and actor Nafisa Ali being its brand ambassador, officials said. ‘School of Perfumes and Fragrances’ was inaugurated by Director General (Prisons) Ajay Kashyap on Friday, they said. It will also provide opportunities to inmates to become Read More →