PRIMARK is at it again with its copycat products – and this time it’s perfume.
According to shoppers, the retailer is selling a £2 eau de parfum which smells just like Marc Jacobs Decadence.
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@AbbeygaleRose
OMG this perfume from Primark is £2 and it is an exact copy of Marc Jacobs Decadence!! tell the world x
1
23:37 – 28 Nov 2018
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Late last year, several took to social media to reveal the likeness between the %Me perfume and the pricey fragrance.
Twitter user Abbeygale, from Essex, wrote: “OMG this perfume from Primark is £2 and it is an exact copy of Marc Jacobs Decadence!! Tell the world.”
Charlie Wittish tweeted: “Bought a perfume from Primark for £5 that smells exactly like Marc Jacobs Decadence… Amazing.”
But while the Primark scent costs just a couple of quid, a a 100ml bottle of the Marc Jacobs eau de parfum, which comes in a cool bottle designed to look like a handbag, would normally set you back around £98 (it’s currently on offer at £54.95 at Fragrance Direct).
Marc Jacobs Decadence Eau de Parfum Spray 100ml, £54.95 reduced from £98 – buy now
x-charlie-x@charliewittish
Bought a perfume from Primark for £5 that smells exactly like Marc Jacobs Decadence ….. Amazing
00:45 – 24 Nov 2018
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It’s not the first time Primark has reportedly ripped off the scent.
Last year several shoppers claimed they noticed a similarity between the Marc Jacobs perfume and Primark’s Be Mine.
One tweeted a picture of the bottle with the caption: “Gals if you’re an absolute cheap skate like me get yourself down to Primark, this smells exactly like Decadence by Marc Jacobs and is £2!!!!”
Another wrote: “This perfume from Primark smells just like Marc Jacobs Decadence thank me later.”
Sam@saaamtaitx
This perfume from primark smells just like Marc Jacobs decadence thank me later x
15
21:42 – 28 Apr 2018
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b @beckjjenkins
Gals if you’re an absolute cheap skate like me get yourself down to primark, this smells exactly like Decadence by Marc Jacobs and is £2!!!!
@beckjjenkins
