Amazon would host its Great Indian Festival sale on September 20-24 This Diwali, Amazon is planning to provide Indian shoppers the same experience customers have while shopping online in the US.   The online retailer said that it would host its Great Indian Festival sale on September 20-24. The firm would open the sale for Read More →

Sequins and stones add glamour to the eyes They say the eyes are the most alluring part of the face. From neon make-up to carved brows, double shaded shadow and feathers on eyelids, the tricks are as eye-catching and trend-setting as they get. Here are five ways to give your regular liner a break and get more dramatic… Sequins Read More →

Being makeup-ready in today’s click-and-post era is easier than ever for many brides as more cosmetic brands incorporate technological advancements and HD-ready, finely infused ingredients into their products. “On your wedding day, strive for products offering long wear, high pigmentation and layering capabilities that are smudge-proof, filter or blur and deliver photo-ready results while giving Read More →

HIGHLIGHTS BlueStone has been selling jewellery online since 2012 It manufactures all products on demand rather than preparing inventory The manufacturing process is partly industrialised for greater speed “The jewellery industry never had the incentive to take technological steps because their model was always very different,” says Gaurav Singh Kushwaha, founder-CEO of BlueStone, one of Read More →