FREUD’S FRAGRANCE: “I wanted it to conjure up this feeling of thoughtfulness and romance,” said Bella Freud at the launch of her latest unisex fragrance, Psychoanalysis, in London on Thursday evening. Held at the perfume department on the ground level of Liberty, there were tiered displays of the fragrances and candles. The fashion designer daughter of the late … Read More →
There are few, if any other fragrances that are as iconic as Chanel No.5. It has remained a global bestseller since it launched in 1921. It was also the first scent to be created by a fashion house and provided an entry into the luxurious world of designer goods. While Chanel has had plenty of … Read More →
There are plenty of perfume hacks designed to help your fragrance last longer, ranging from where you spritz it to how you layer it to where you store the bottle. But this is the most brilliant and easiest perfume hack of them all. Pinrose Perfume’s Petal Packs feature single-serve perfume wipes that you can use to refresh your fragrance on … Read More →
Buying that expensive bottle of perfume might cost you a bomb. You might save months to get that one bottle of an Armani perfume but does the fragrance last that long? You are aware of the names of all branded perfumes, but are you aware of how to make the most out of it? Does … Read More →
Luxury fragrance in China is no longer simply the added benefit of a high-end spa day. Like the rest of the world, China’s younger, rising middle class consumers are taking an interest in perfume as they increasingly seek to personalize their lifestyles and broaden their knowledge of the industry through traveling abroad. But while perfume … Read More →
Chanel’s new Gabrielle fragrance, which starts at £79 for 50ml. Photograph: Chanel There is likely to be a very heady aroma floating across the nation’s beauty halls this weekend as a small army of shop assistants mobilises to spray shoppers with Gabrielle – Chanel’s first new perfume in 15 years. The perfume industry’s equivalent of … Read More →
Jo Malone’s sophisticated fragrances have millions of fans worldwide, but at £88 for a 100ml bottle, they’re not as kind on the wallet as they are on the nose. That’s why fans of the brand’s signature scents have been going wild for Primark’s new range of perfumes with fragrances remarkably similar to Jo Malone blends … Read More →