Facebook-owned Instagram on Tuesday made a move into potentially lucrative e-commerce by adding an option to buy products shown off in posts by selected brands. A new “checkout” button for instant purchasing was launched in the beta version of the app in the US with a limited number of businesses, according to the popular image-centric Read More →

Jo Malone’s sophisticated fragrances have millions of fans worldwide, but at £88 for a 100ml bottle, they’re not as kind on the wallet as they are on the nose. That’s why fans of the brand’s signature scents have been going wild for Primark’s new range of perfumes with fragrances remarkably similar to Jo Malone blends Read More →

Marilyn Monroe famously said she wore nothing but Chanel No 5 to bed – and it seems the scent is just as popular with millions of other women. New data has revealed it has been the bestselling perfume in Britain for 25 years and perfume experts believe it makes women more attractive. The scent was released Read More →

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