I am a writer and executive administrator for Trusted Clothes, which is an ethical and sustainable fashion organization. The following is a series devoted in honor of the work done in collaboration with the Schroeckers and the Trusted Clothes team. — I want to talk a little bit today about a topic close to Read More →

Jo Malone’s sophisticated fragrances have millions of fans worldwide, but at £88 for a 100ml bottle, they’re not as kind on the wallet as they are on the nose. That’s why fans of the brand’s signature scents have been going wild for Primark’s new range of perfumes with fragrances remarkably similar to Jo Malone blends Read More →

While the bottles are completely different, both items have floral and fresh notes. Reviewers have taken to perfume rating website Fragrantica to proclaim that Pure Devotion is “the perfect dupe for Chloe EDP”. One savvy shopper said: “This fragrance is such a good dupe for Chloe’s ‘Chloe’ EDP. “I have both (my bottle of Chloe has just Read More →

FRUGAL fragrance fans believe they’ve found a scent that’s VERY similar to Chloe’s signature Eau De Parfum. They are adamant that a £7.99 New Look alternative delivers the same appealing aroma as they designer version. While the bottles are completely different, both items have floral and fresh notes. Reviewers have taken to perfume rating website Fragrantica to proclaim Read More →