US Vogue’s creative digital director, Sally Singer, pens down what fashion means to her in the present day Image: Getty The present moment is a time in which the style industry is ubiquitous in the culture worldwide to an unprecedented degree. Everywhere you turn, every narrative you bump up against, you find clothes are part … Read More →
The readymade garment (RMG) sector of Bangladesh has made universally applauded advances in the fields of ethical and sustainable manufacturing practices, with huge investments being made in the sector to improve working conditions and environmental standards. But, are the vast improvements that have been made being fully appreciated by the end-consumers and are those consumers … Read More →
Follett Corporation has unveiled an innovative new apparel customisation programme at its University of California Berkeley store. Marketed under its Fall Rush private label brand launched earlier this year, the Shirt Bar allows in-store customisation of UC Berkeley and Cal Athletics officially licensed apparel with over 20,000 possible design combinations. Follett Corporation is an operator … Read More →
Modern consumers are more conscious about their physical fitness and appearance, which is eventually motivating them to take up various physical activities such as swimming, aerobics, yoga and running among others. Meanwhile, desires to maintain a sporty look and follow the latest fashion trends is further driving that motivation. This, in turn, is creating opportunities … Read More →
You will soon be able to buy a pair of Patanjali jeans in December. Baba Ramdev’s Patanjali Ayurved is gearing up to for a mega launch in the apparels space. In response to CNBC-TV18 query, Patanjali confirmed plans to launch Paridhan in the winter of 2018. Patanjali is eyeing a two phase launch for its apparels … Read More →
Summer season brings with it the chance to upgrade your wardrobe. It’s time to bring out the linens and cottons for a spin this season. Brave the summer heat in style with added comfort by dressing up in breathable fabrics like linen and chambray, experts suggest. Sunil Mehra, founder and designer at Sunil Mehra and … Read More →
Gingham, the woven cloth in contrasting checks, has had a fashion moment in recent years. Somehow, it’s managed to become a pervasive summer style. Now it seems those checks are starting to fade. The pattern is peaking and will likely retreat back to its status as a humdrum basic for warmer months, fashion trend analysts … Read More →