Luxury fragrance in China is no longer simply the added benefit of a high-end spa day. Like the rest of the world, China’s younger, rising middle class consumers are taking an interest in perfume as they increasingly seek to personalize their lifestyles and broaden their knowledge of the industry through traveling abroad. But while perfume … Read More →
The recent explosion of niche perfumery has been driven by the recent obsession with being able to express yourself. Pictured, from left: Kilian Hennessy of By Kilian, David Seth and Kavi Moltz of DS & Durga, Carlos Huber of Arquiste, Eddy Chai and Paul Birardi of Odin, Fabrice Penot of Le Labo, Jan Ahlgren of … Read More →
Fabrizio Freda, the chief executive officer of Estee Lauder Cos., could tell the fragrance industry was changing by watching the members of his own family. His grandfather picked a signature cologne and never changed it, Freda says. But the executive’s son hasn’t shown that kind of loyalty — a typical attitude for younger consumers. If they … Read More →