The rising popularity of contemporary pearl jewellery designs is driving the demand for Tahitian pearls in Greater China. According to the Tahitian Pearl Association in Hong Kong (TPAHK), positive market response at international trade fairs, coupled with good auction sales, is indicative of buyers taking a more optimistic stance with regards to demand. “Tahitian pearls … Read More →
Forevermark, the diamond brand from the De Beers Group of Companies, recently celebrated the relaunch of the slogan “A Diamond is Forever” with a new brand campaign, “It’s A Long Journey to Become the One,” in Greater China and Asia Pacific this December. The campaign reveals Forevermark’s rigorous selection process in the pursuit of fine-quality … Read More →