De Beers Group wants to make sure that future generations love—and also see the value in—diamonds. And it’s willing to invest in that eventuality. The international diamond company will put more than $140 million into its marketing efforts this year—its biggest spend in marketing since 2008, according to De Beers Group. The investment will be focused on drumming up consumer demand for diamond … Read More →
De Beers sold rough diamonds with a provisional value of $530 million in the fifth sales cycle (Global Sightholder Sales and Auction Sales) of 2017, indicating ongoing strong demand from the global industry. De Beers sold $530 million worth of rough diamonds at the fifth sales cycle of 2017, marking a 1.5% increase over Cycle … Read More →
Gold jewellery displayed at a shop in Delhi. Photo: Reuters With the US jewellery market, the world’s largest, having reported a slowing in demand during the March quarter, De Beers pins hope on India and China for growth this year. In an annual study, Diamond Insight, the London-based diamonds mining entity said, “While US demand … Read More →
De Beers has seen its rough diamond sales rise to $580m (£465m) in its third sales cycle of the year. The mining group’s sales grew 5% from the revised figure of $553m (£443m) in the second cycle, but was 13% lower than last year’s March sale. According to Rapaport, De Beers has had $1.86bn (£1.49bn) … Read More →
The De Beers Group of Companies said the value of its rough diamond sales for the ninth sales cycle of 2016 reached US$470 million, which the company said conforms to its expectations. The group reported US$494 million in rough diamond sales during the previous cycle. Bruce Cleaver, CEO of the De Beers Group, commented, “Encouragingly, … Read More →
The De Beers Group of Companies recently announced that the value of rough diamond sales for the seventh sales cycle of 2016 reached US$630 million, up from US$528 million during the previous cycle. Bruce Cleaver, CEO of the De Beers Group, commented, “We saw healthy demand for our rough diamonds in Cycle 7, as manufacturers brought … Read More →
The International Institute of Diamond Grading & Research (IIDGR), a part of The De Beers Group of Companies, has announced that it will unveil the latest addition to its suite of synthetic detection technology at the September Hong Kong Jewellery & Gem Fair. The new instrument, PhosView, is a compact, self-contained screening device designed to … Read More →