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China’s jewellery industry has been undergoing major adjustments since last year. Shenzhen, acclaimed as the jewellery manufacturing and trading hub of China, has reacted quickly to economic challenges facing the industry. Guided by China’s 13th Five-Year Plan, Luohu District – one of the six districts of Shenzhen – aims to develop itself into China’s leading jewellery centre with global influence, where publicly listed jewellery companies, eco-friendly manufacturers and ateliers will be found. The 13th Five-Year Plan maps out an economic development blueprint for the country in the coming years. According to Guo Guilin, deputy director of the Economic Promotion Bureau of Luohu District, Luohu’s jewellery sector will enter a new phase of growth and development under the central government’s call for “supply-side reform,” which focuses on the reduction of overcapacity and excess inventory.
Guo said the sector will adopt state-of-the-art technology, including artificial intelligence and 3D printing, and concentrate on innovative design and brand-building. The goal is to make Created-in-China, rather than Made-in-China, products that appeal to an international audience, he added.
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